Many marketing agencies suggest they are the best company to work with because they specialize in your businesses like yours. Perhaps they offer a website platform that is designed for your business segment. It is true that the company that specializes in a single segment can offer some benefits however it is important to separate…
Website Management If you need help with your website we have experts that can help with- Day to Day Website Management Upgrades/Updates Optimization E-commerce (Set-up and/or Management) Trouble Shooting Layout Design Mobile Design Custom features People you can trust Why spend days or weeks trying to fix something on your website when WSI is just…
SEPTEMBER 19, 2019 | 2 MINUTES TO READ In 2019, WSI was named the Top Agency and received 15 Awards at the Annual WebAwards organized by the Web Marketing Association (WMA), bringing their total WMA Award tally to over 100 Valerie Brown-DufourWSI, President Summary: WSI brings home 15 more WMA WebAwards in the 2019 competition and earns…
WSI does Salesforce consulting for one of the most popular CRM (customer relationship management) software made today. With Salesforce you can have more control over your company managing costs better and becoming more efficient. With quality customer information you can close more leads and engage better with each customer reducing customer churn. Every company is…
Many marketing agencies suggest they are the best company to work with
because they specialize in your businesses like yours. Perhaps they offer a
website platform that is designed for your business segment.
It is true that the company that specializes in a single segment can offer
some benefits however it is important to separate the actual marketing of your business from some functional benefits of at specialized service.
Why?
If, for example, you own a furniture store and you use the same marketing
company that your competitors do, it is likely that your marketing dollars will not as beneficial as they could be. The reason for that is that marketing
research done for your company is likely to be shared with your competitors by your marketing agency that represents more than one furniture store. If your competitors use the same marketing techniques as your company your efforts will be diluted and not beneficial.
Better Marketing
Make sure the marketing company you select can commit to giving you exclusive service. Exclusive service should mean that they do not work other companies in your industry or not with your direct competitors.
When you develop a successful marketing campaign you will be glade your marketing company is not in touch with your competitors.