StatisticsReview of WSI - Mountain Internet Solutions

Rules We Live And Work By As A Company

The WSI culture is based on the notions of community, trust and a strong passion for helping our clients grow their businesses with digital marketing. Our network of marketers shares a strong internal bond, and much like a family, we all have the same set of values and goals. We also like to have fun and truly believe that the success of our clients is the most enjoyable and fulfilling part of our work.

The WSI Culture Code

The following is a list of guiding principles that we’ve used to form The WSI Culture Code. We try to practice and preach each of the code’s aspects in our relationships with each other, our clients and our industry partners.

Communication

The cornerstone of almost every aspect of life is communication. An open and honest two-way exchange of information is vital to successful relationships, campaigns and both external and internal processes. We strive to ensure we’re effectively communicating on every level of our dealings.

Evolution

The Internet is in constant flux, which means the tactics employed by digital marketers are also always changing. The ability to adapt and evolve along with the industry is one of the most important functions of a successful digital marketing company. We dedicate time and energy to keeping up-to-date and educated on the shifts and trends in the industry so we can bring this knowledge back to our clients and their campaigns.

Dynamic

When a job is done with real energy and enthusiasm, it shows. That’s our goal at WSI – to be energetic and enthusiastic about our jobs and every client and partner we encounter. We believe that loving our work and having fun doing it creates the kind of dynamic environment that breeds greatness.

Transparent

Business is really about building relationships, and you can’t have successful relationships without being honest. We aim to be transparent in all our dealings with each other, clients, and partners. You can trust us to do what we say we’re going to do and explain to you why we’re doing it – our word is our bond.

How much time and/or money should a small business spend?

Professional marketing companies will recommend 7% to 8% of your revenue. Others will suggest that small businesses spend 7-20 hours a week. Larger companies more.
The truth is there is no perfect formula for how much time or dollars you should spend. There are so many variables that need to be considered to determine the amount of investment and where to spend it that most businesses go about marketing as if it were a dart game. They throw darts hoping to hit the bulls eye.

The problem is that without some solid marketing information it’s like throwing darts from 30 feet away. If you can gather up lots of information so you understand your customers better, your competition better and your marketing opportunities better you can move the target much closer. Once your darts are hitting the dart board you can start to zero in on the bulls eye.

Marketing Stress

There are three stresses that make up the majority of marketing stress for small to mid sized businesses.

  • Lack of time to manage the marketing
  • Lack of funds to higher a professional to manage the marketing
  • The difficulty in finding and retaining someone to manage marketing with the needed skills for your business

If you started a business with the knowledge that you would be responsible for marketing the business you should have time budgeted for those tasks and have some background that made you feel confident you could manage your the marketing for your company. If you started your business so you could work less or to run the business, you probably don’t have the time or the knowledge to do the marketing yourself. In fact trying to do the marketing when you are ill trained to do so can quickly take up all your time and probably not give you the best results.

The solution- Higher a professional

How to know if you have the right person for you marketing

Digital marketing is changing so rapidly that a small marketing office should probably only specialize in one part of digital marketing in order to master it. If you want to stick to one office to manage all of your digital marketing needs be sure the office has a lot of resources. If you have developed a marketing plan you should see if the company has qualified resources in each digital marketing area that will be needed.

Digital Marketing Fields Include:

First Step – Research and Consultation

Before you dive into a marketing plan consider investing in some research so you better understand your customers, your competition and the marketing options so you can direct your marketing efforts in a more profitable direction. The money will be well spent as it can save you countless dollars in future marketing.

WSI-We do it all because we can.
We have over 1200 offices and production centers in over 80 countries. This office in located in Asheville, the Western North Carolina regional office.

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828.989.4831