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Google Keywords Not Provided

If you have been tracking your website tracking using Google Analytic or other related Analytic software you many have noticed that over time fewer and fewer results were showing for Keywords used by visitors or if you have seen the message “google keywords not provided” this is due to changes that Google has been making to help secure information about users search habits. First we were missing about 14% of the keywords used to located our sites. But over time that grew to 30%, then 45% and now we are in the range of 75% with Google now saying it will only allow people to see keyword use information for Pay-Per-Click users and not regular search users.

Image result for keywordsWhy Google decided to do this is unclear.  It is thought that perhaps it is a way of pushing more businesses into PPC advertising since keywords are still reported for ad campaigns.  This change has made understanding how well we are doing at targeting keywords difficult since we cannot be certain what keywords brought visitors to a website.  And while it does present a challenge it does not mean we should throw in the towel and give up on Keyword Marketing.  What it does mean is that we have to work in different ways to determine the success of keywords we use.

One way we can do that is to see how well our pages are doing and check to see what keywords we have targeted in those pages.   Running PPC (Pay Per Click) ads would help a lot because those keywords are reported.  There is also some results reported by Yahoo and Bing however it is likely those results will be gone soon as well.  Like much of SEO work there has always been a lot of  time spent interpreting the Analytic results and that is one of the things that makes Internet Marketing so challenging and interesting.  This change by Google has added a new wrinkle in the way we go about the Analytic side of SEO work.

It is important to look at what has not changed… A Quality Constructed Mobile Friendly Website, Good Optimized Content, Quality Citation Links, Back Links and Social Media, and PPC all play the same roll they have for some time now.

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In 2019, WSI was named the Top Agency and received 15 Awards at the Annual WebAwards organized by the Web Marketing Association (WMA), bringing their total WMA Award tally to over 100

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Valerie Brown-Dufour

Valerie Brown-DufourWSI, President

Summary: WSI brings home 15 more WMA WebAwards in the 2019 competition and earns Top Agency Award recognition. 

WSI is proud to announce that we have been crowned the Top Agency by the Web Marketing Association. The Top Agency Award recognizes the consistently outstanding development going on at interactive firms. WSI outranked its global competition and won the most WebAwards in this year’s WMA WebAward competition. 

Overall WSI won 15 awards in the 2019 WebAwards including Best B2B Website, Best Medical Website, Best Restaurant Website, Best Home Building Website, five Outstanding Website WebAwards, and six Standard of Excellence WebAwards. The addition of these awards brings WSI’s total WMA Award tally to over 100 and reaffirms its place among the leading web development agencies of the world.  

WSI’s global WSI network of Digital Marketing Agencies helps thousands of businesses and organizations in various industries, maximize the potential of the internet for business growth and profitability. Receiving this award for Top Agency in WMA’s prestigious annual Web Development Competition makes all of us extremely happy and proud. But more than that, it bestows on us the ongoing and exciting responsibility to continuously raise the bar and set new standards for our clients. We would never have been able to achieve this recognition without the tremendous support and close teamwork of our Consultants, suppliers, partners, employees, and customers. It’s time to say a big “Thank You and cheers” to the incredible WSI team.

 The WebAward Competition is the premier showcase for website development in more than 96 industry categories. WSI has been entering into the awards competition since 2007. Their trophy mantel now includes a Top Agency award, 5 Outstanding Development awards, and over 100 individual WMA Awards. 

About WSI

WSI is the world’s largest network of Digital Marketing Consultants with its head office in Toronto, Canada. WSI Digital Marketing Consultants have helped over 100,000 businesses with their online marketing strategies. By using innovative Internet technologies and advanced digital marketing tactics, businesses can have a WSI Digital Marketing Plan tailored to their individual needs and help elevate their Internet presence and profitability to new levels. In 2019, WSI was named the Top Agency and received 15 Awards at the Annual WebAwards organized by the Web Marketing Association (WMA), bringing their total WMA Award tally to over 100. With the support and cooperation of its customers, Consultant network, employees, suppliers, and charitable organizations, WSI as a collective organization is dedicated to helping make child poverty history through its global outreach program

About the Author

As President, Valerie is responsible for providing support and education to the WSI global franchise system. She is also charged with managing the innovation of the WSI business model as a whole. Overall, Valerie works to ensure WSI Consultants are provided with the tools, systems, and support they need to remain top amongst their competitors.


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